The G.O.A.T. Leads Blog
Lead generation news, agent tips, and product updates for insurance professionals.
What's New at GOAT Leads: Conversations, Add Lead, and Lead Linking
Multiple beneficiaries in one pass, an Accidental Coverage box on the Sold Lead screen, Conversations, Add Lead, and Lead Linking are live - plus the CRM navigation, Security screen, and Teams work landing next.
8/25/2026
3 min read
The Architect Behind the Platform: Why GOAT Scales While Others Break
Anyone can ship an app in a weekend now. GOAT Leads is built by Mike "Chris" Blackburn - 35 years of systems architecture for GE, Sprint, and Fidelity Life - and that foundation is the difference.
8/24/2026
7 min read
The AI Dialer and AI Texting Are Coming: Your Leads Will Never Wait Again
Coming to the GOAT CRM: an AI Dialer that calls your leads in seconds and AI Texting that answers every opt-in 24/7 - qualifying, booking appointments, and live-transferring hot leads to you.
8/23/2026
3 min read
GOAT Leads CRM Launch Ready To Take Over The Market by Storm!
The GOAT Leads CRM is here: conversations, automations, a built-in dialer, and your leads already inside — no integrations, no seams. Founders get in first.
8/22/2026
4 min read
We Outgrew Google Sheets: The GOAT Leads Migration Story
GOAT Leads started in April 2023 with one lead type on Google Sheets, Zapier, and Make. By 2025 we were maxing out spreadsheets monthly and running 10 million automations a month. This is the story of the migration to our own platform.
8/19/2026
5 min read