The G.O.A.T. Leads Blog
Lead generation news, agent tips, and product updates for insurance professionals.
Agents With a Complete Thank-You Page Close 30% More Leads. Here's the Data.
We pulled the numbers on 274,000 leads. Agents whose thank-you page showed a photo and title recorded 30% more closes, and some titles beat others by 1.5x. Here is what to change, in two minutes.
Ringy vs GOAT Leads: What Insurance Agents Should Compare
Ringy is a good CRM built for insurance agents - and like every CRM, it assumes you bring the leads. Where that seam costs you money, what changes when one company generates the leads and runs the software, and how to decide.
The GoHighLevel Alternative for Insurance Agents Who Buy Leads
Many insurance CRMs are GoHighLevel accounts resold under another logo. How to tell, where GoHighLevel is genuinely the better pick, and where a lead company that wrote its own platform wins - including what we do not have yet.
A Free Calendly Alternative, Already Inside Your Account
Every GOAT Leads user has a free booking calendar with two-way Google and Outlook sync. Here is where it is, what it does, and when Calendly is still the better tool.
What's New at GOAT Leads: Conversations, Add Lead, and Lead Linking
Multiple beneficiaries in one pass, an Accidental Coverage box on the Sold Lead screen, Conversations, Add Lead, and Lead Linking are live - plus the CRM navigation, Security screen, and Teams work landing next.
The Architect Behind the Platform: Why GOAT Scales While Others Break
Anyone can ship an app in a weekend now. GOAT Leads is built by Mike "Chris" Blackburn - 35 years of systems architecture for GE, Sprint, and Fidelity Life - and that foundation is the difference.
The AI Dialer and AI Texting Are Coming: Your Leads Will Never Wait Again
Coming to the GOAT CRM: an AI Dialer that calls your leads in seconds and AI Texting that answers every opt-in 24/7 - qualifying, booking appointments, and live-transferring hot leads to you.
GOAT Leads CRM Launch Ready To Take Over The Market by Storm!
The GOAT Leads CRM is here: conversations, automations, a built-in dialer, and your leads already inside — no integrations, no seams. Founders get in first.
We Outgrew Google Sheets: The GOAT Leads Migration Story
GOAT Leads started in April 2023 with one lead type on Google Sheets, Zapier, and Make. By 2025 we were maxing out spreadsheets monthly and running 10 million automations a month. This is the story of the migration to our own platform.